Encouraging people to simplify, create and explore
SIMPLIFY - stuff, less is more, cut back, pare back, say "no" to things not helping your cause, create room for you to say "yes" to the things important to you, make it less complicated, make things easier on yourself, create happiness.
CREATE - cool stuff, develop your true style, not following but leading, projects, brands, products, websites, blogs, create passion.
EXPLORE - new stuff, make different decisions, step outside your comfort zone, go places, make new friends, be creative, new perspectives, create an exciting time.